Ethical Decisions in Product DevelopmentThere is a famous philosophical question called the “Trolley Problem”. There are lots of variations, but they always draw into question...
Marketing Can’t Fix Product ProblemsIn large companies, the folks involved with product development are functionally separated from the folks in marketing. It works...
The Only Reason a Product Should Be CreatedThere is a singular reason for creating a product. Just one. But most product creators (especially the lone wolf inventor) often miss it,...
Creating Innovation Insight With Crude PrototypesAt Alphidia, we do most of our 3D CAD modeling with a program called SpaceClaim. It is not the most popular program on the market but we...
